Michael Kors, the luxury clothing and accessories brand based in the United States, celebrated Diwali with vibrant parties across its India stores. The festivities showcased the brand’s festive designs and drew in a host of celebrity guests, underscoring Michael Kors’ commitment to the Indian market.
Reliance Brands Limited, the parent company, described the Diwali parties as glamorous and bright, capturing the essence of the festival of lights.
The celebrations took place in Michael Kors stores located in Delhi, Kolkata, Chennai, and Bengaluru, with a grand Bollywood party in collaboration with Lifestyle Asia. These events were a dazzling affair, featuring bright lights, lavish floral displays, and a lively atmosphere. Guests were treated to fusion dance music, and illusionist Ashwam Tharthare added a touch of magic to the evenings.
Michael Kors’ autumn/winter collection, highlighted during the Diwali parties, showcased metallic handbags and party dresses, reflecting the festive spirit. Attendees adorned themselves in similarly sparkling attire, creating a glamorous and festive ambiance.
Currently, Michael Kors has a notable presence in India, boasting eight stores spread across key cities like New Delhi, Bengaluru, Mumbai, Chennai, and Kolkata. The brand made its entry into the Indian market in 2013 and inaugurated its first brick-and-mortar store at New Delhi’s DLF Emporio, as reported by Luxury Facts. In addition to physical stores, Michael Kors products are readily available on various multi-brand e-commerce platforms in India, including Ajio and Myntra.
The Diwali celebrations not only showcased the brand’s festive offerings but also reinforced Michael Kors’ engagement with the Indian consumer base. The combination of celebrity-studded events, dazzling displays, and the showcase of the latest collection demonstrated the brand’s commitment to providing a distinctive and memorable experience for its clientele in the vibrant Indian market. As Michael Kors continues to make its mark in the country, the Diwali celebrations stand as a testament to the brand’s ability to seamlessly blend international luxury with the cultural richness of India.
