Leading footwear and accessory retailer, Metro Brands Limited, has forged a strategic partnership with Nextail, a fashion merchandise planning platform. This collaboration aims to enhance customer satisfaction in India by leveraging Nextail’s AI-driven solutions across buying and merchandising.
The partnership involves Metro Brands utilizing Nextail’s capabilities for accurate demand forecasting and decision automation. By integrating these solutions, Metro Brands aims to ensure optimal product availability in its rapidly expanding store network. The move aligns with the retailer’s commitment to delivering fashionable and region-specific footwear since its inception in 1955.
Nissan Joseph, CEO of Metro Brands Limited, emphasized their dedication to leveraging cutting-edge solutions to enhance the customer experience. Metro Brands currently operates over 800 stores in more than 180 Indian cities, with plans to open an additional 200 stores by the financial year 2025. The collaboration with Nextail signifies a strategic move towards utilizing advanced technology for effective merchandise planning and meeting the evolving needs of customers.
