Madame, India’s premier women’s fashion brand, has strengthened its presence in Chhattisgarh with the opening of a new standalone store on Main Road, Pandri, Raipur. This marks the brand’s second outlet in the state, following its successful presence in Magneto Mall, and reaffirms Madame’s strategic focus on Tier 2 and Tier 3 markets across Central India.
As part of its 2025 growth roadmap, Madame aims to deepen its retail network and bring global fashion trends to aspirational shoppers beyond the metros.
“Chhattisgarh is an evolving fashion hub, and we’re seeing strong demand from consumers who seek stylish, high-quality apparel,” said Akhil Jain, MD & CEO of Madame. “Our expansion here is not just timely—it’s essential.”
The new Raipur store offers Madame’s complete summer collection, featuring breathable fabrics, bold prints, and contemporary silhouettes. Shoppers can explore a wide range including dresses, co-ords, denim, jumpsuits, tops, sling bags, perfumes, and stoles, all curated for today’s confident, style-conscious woman.
With its blend of trend-driven design, fabric innovation, and data-informed consumer insights, Madame continues to redefine affordable luxury for Indian women. The brand’s Chhattisgarh expansion reflects its commitment to making premium fashion accessible in high-growth regions.
“This is more than just a store opening—it’s about creating a destination for modern women who appreciate both trend and quality,” Jain added.
