LVMH kicked off the much-anticipated fifth edition of LVMH Watch Week in Miami on Sunday, running until February 1. The event serves as a platform for the group’s six watchmaking maisons, such as Bulgari, Hublot, Tag Heuer, and Zenith, to unveil their latest collections. Noteworthy additions to this year’s lineup include Daniel Roth and Gérald Genta, both relaunched within La Fabrique du Temps Louis Vuitton.
Throughout the week, each maison is set to provide attendees with an exclusive first look at their new creations, showcasing the dynamic innovations within LVMH’s esteemed watchmaking division. Stéphane Bianchi, chairman and CEO of LVMH Watches and Jewelry Division, expressed enthusiasm for the event’s location in Miami, emphasizing its strategic importance as a key market for the division.
Miami was strategically chosen for this year’s edition due to the significant presence of the LVMH Group in the United States. With nearly 42,000 employees, over 1,000 stores, and 13 production facilities, the region has consistently contributed to LVMH’s growth. The choice of Miami aligns with the group’s efforts to strengthen its foothold in the U.S.
Frédéric Arnault, CEO of LVMH Watches, highlighted the event’s significance, considering it a major rendezvous for their maisons. LVMH Watch Week marks the commencement of the year, providing an opportunity to welcome clients and partners while unveiling new creations that exemplify unique watchmaking expertise and vision. The event reinforces the exceptional creativity of LVMH’s teams, offering guests a personalized experience as they explore the latest innovations in watchmaking savoir-faire.
