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LuLu Mall Becomes the First Mall in India to Host the 2023 ICC World Cup Trophy Tour

Published: July 27, 2023
Author: Fashion Value Chain

India’s favourite family shopping destination, LuLu Mall Lucknow set a new benchmark by becoming the first ever mall in India to host the prestigious 2023 ICC Cricket World Cup Trophy Tour. Partnering with the International Cricket Council and chief sponsor, Thums Up the international brand organized stellar events that captured the attention of cricket enthusiasts across the nation. The grand event commenced with a flurry of spectacular festivities and events, captivating visitors of all age groups, who thronged to the LuLu Mall premises to be part of this unforgettable journey. With this remarkable achievement, LuLu Mall has etched its name in history and once again established itself as a trailblazer in its domain.

As the news spread like wildfire, anticipation and excitement gripped the entire country. With the World Cup Trophy on live display, the day witnessed entire families lining up eagerly to experience the first of its kind celebrations in Lucknow. The events included exciting games and wonderful prizes awarded to all participants who took part in World Cup based games. There were special Cricket themed quiz contests that saw cricket aficionados compete for the top honours. Enthusiastic families participated in droves and voted for their favourite teams by registering and scanning the QR Code provided by LuLu Mall. The immersive experience included interactive displays showcasing the rich history of cricket, photo opportunities with the actual ICC Cricket World Cup trophy, and engaging activities that thrilled both young and old.

Sameer Verma, General Manager, LuLu Mall, Lucknow said, “We are immensely proud to be the first ever mall in India to host the prestigious ICC Cricket World Cup Trophy Tour. At LuLu Mall, we have always strived to offer unparalleled experiences to our visitors, and this collaboration with the ICC and Thums Up has allowed us to bring a moment of cricketing history right into the heart of Lucknow. It has been an absolute delight to witness the sheer joy and enthusiasm among our visitors during this iconic event. LuLu Mall Lucknow extends heartfelt gratitude to the International Cricket Council and Thums Up for their invaluable support and collaboration in making this dream project a reality. The success of this historic event would not have been possible without the collective efforts of all stakeholders involved”.

The Trophy Tour served as a reminder of the profound connection between cricket and the nation, uniting millions of cricket lovers under the banner of sportsmanship and camaraderie. The ICC Cricket World Cup Trophy Tour at LuLu Mall Lucknow offered a unique platform for visitors to express their support for the Indian cricket team, fuelling an atmosphere of patriotic fervour that resonated throughout the event.

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