India, 24th July 2024 – Proud to announce the debut of its new line of perfumes, Lavie Luxe is known for its upscale, premium goods. This development, which takes the brand’s opulent offerings beyond purses and accessories and into the fragrance industry, represents a critical turning point.
Key Information:
Price:
● A single bottle of 100ml – INR 1999/-
● Gift Set – INR 1999/-
Availability: You can find Lavie Luxe perfumes on the online website of Lavieworld.com, Lavie retail outlets nationwide and ecommerce portals like Amazon, Flipkart, Myntra, Nykaa, and Tira.
Warranty: Each Lavie Luxe perfume has an expiry date of 3 years from the date of packaging.
The new perfume line features four enchanting Eau de Parfum (EDP) fragrances:
- LUSH: A floral and fruity blend with top notes of pear, heart notes of jasmine, and base notes of vanilla.
- LILY: A floral and spice combination with top notes of lily, heart notes of rose, and base notes of pink pepper spice.
- LAGOON: An aquatic and woody scent with top notes of mandarin orange, heart notes of lavender, and base notes of patchouli.
- LOVE: A citrusy and woody fragrance with top notes of bergamot, heart notes of patchouli, and base notes of woody elements.
These fragrances are meant for an elegant crowd that value complex, enduring aromas. These perfumes boast an outstanding 18% fragrance concentration, which should last 6 to 8 hours. The moisturizer component that is included ensures that the scents are mild and safe for sensitive skin. The new perfumes have undergone extensive dermatological and allergy testing to guarantee they are safe for all skin types, in keeping with Lavie Luxe’s dedication to premium quality. This commitment to quality fits in perfectly with the brand’s image for producing attractive, high-end products that raise the bar for the industry.
We are excited to present our newest range of fragrances, which perfectly captures the grace and finesse for which Lavie Luxe is renowned. Our brand is naturally being expanded with this launch, and we are thrilled to provide our clients with an innovative approach to luxury. According to Mr. Ayush Tainwala, CEO of Lavie Luxe, “Our dedication to quality & craftsmanship remains unwavering, and we believe our fragrances will set a new standard in the market.”
This calculated action supports the expansion goals of parent business Bagzone Lifestyle Pvt. Ltd. The parent firm entered the luxury watch market earlier this year with the Lavie brand, winning praise for its chic appearance and excellent craftsmanship. The parent firm will also be looking for new opportunities and extending its opulent products.
About Lavie Luxe:
Lavie Luxe, the “premium” extension for Lavie is designed for indulgent experiences. It is a premium category launched with the most luxurious assortment of handbags, much more premium than the existing assortments of handbags at Lavie. The Luxe collection has been inspired by the Ateliers of Europe, combining fine art with contemporary styling. This sub-category is influential, innovative, and progressive, taking pride in introducing the latest international trends in the world of fashion through meticulously designed luxury accessories for women. Featuring ultra-luxurious, classic pieces that stay true to Lavie’s sophisticated tastes, the style house is known to elevate the lifestyles of women and create an enduring luxury lifestyle experience. We target women from diverse backgrounds, ages and industries who only accept the finest quality, have an eye for detail, love tech-enabled accessories and are exposed to different brands from all over the world. These women are highly ambitious and love to travel.
