India’s first 100% microplastic-free beauty brand, La Pink, marked its second anniversary with a meaningful celebration in collaboration with The Earth Saviours Foundation, a Gurugram-based NGO supporting the elderly, abandoned, and differently-abled. The event underscored La Pink’s philosophy of putting community at the heart of its journey.
The La Pink team spent the day at the NGO, sharing meals with over 200 residents, cutting an anniversary cake, and engaging in heartfelt conversations. The experience was not only a celebration of the brand’s growth but also a tribute to compassion and human connection.
Founder Nitin Jain reflected on the milestone, emphasizing that La Pink was built on the principles of purity, purpose, and accessibility. “This anniversary reminds us that true beauty lies in kindness and connection,” he said.
Brand ambassador Parineeti Chopra echoed the sentiment, highlighting La Pink’s role in reshaping beauty standards with integrity and compassion. “This celebration reflects the soul of the brand,” she stated.
La Pink continues to lead innovation in India’s clean beauty segment, reinforcing that beauty isn’t just skin deep—it’s also about creating a positive impact on society and the planet.
