Video: https://www.instagram.com/p/CypztA4IO28/?hl=en
The versatile actress Kalki Koechlin is making waves on Instagram with Virgio’s latest conscious fashion collection. Known for her environmental advocacy and ethical living, she’s the perfect choice for sharing Virgio’s earth-friendly fashion made for the conscious yet trend-savvy consumers that the brand terms as GenConscious. A generation that is demanding pro-planet alternatives in every aspect of their life, including fashion.
In the video, we see the synergy of style, circularity, and ethical fashion, underscoring the significance of making conscious fashion choices and supporting ethical brands. It’s not just a fashion celebration; it’s a call to action, urging viewers to consider what goes into making our clothes, how people making them are treated, how harmful the making process is and how all of it impacts Earth.
Virgio is a new-age circular fashion brand which is trying to bridge the gap between fast fashion and conscious fashion. It is making trendy styles that appeal to young buyers, in earth-friendly fabrics under ethical production processes, available at an accessible price point.
Virgio Instagram – https://www.instagram.com/virgio_in/?hl=en
Virgio Website – https://virgio.com/
Kalki Koechlin – https://www.instagram.com/kalkikanmani/?hl=en