Fashion Updates

Jockey Juniors Hosts 2nd Colour Splash for Budding Artists

Published: 04/04/2025
Author: Fashion Value Chain

Jockey, the renowned name in innerwear, sleepwear, and athleisure, successfully wrapped up the second edition of its Jockey Juniors Times NIE Colour Splash contest—a nationwide initiative encouraging creativity in children aged 6 to 12 years.

The campaign unfolded in two phases. The online round, themed “My Happy Place”, drew nearly 11,000 entries, while the offline events engaged over 4,000 students across 1,200 schools. These sessions also included nutrition and health talks for parents, making it a holistic experience.

To further foster artistic inspiration, Jockey hosted a Virtual Meet & Greet, where selected winners interacted with Dr. Jija M Harisingh, the first woman IPS officer from South India and a noted artist. The discussion revolved around the role of art in personal growth and self-expression.

Held across six major cities—Bengaluru, Delhi, Mumbai, Chennai, Hyderabad, and Kolkata, the contest was divided into two age categories: Sub-juniors (6–9 years) and Juniors (10–12 years). Regional winners—Naira Poddar, Aashka Goyal, Heer Gala, Krisha, Arka Roy, and S. Thiyakshwa—were honored with personalized Jockey T-shirts printed with their artwork at exclusive in-store ceremonies.

Nihal Rajan, CMO, Page Industries, commented, “We’re proud to partner with Times NIE once again. This campaign resonates with the spirit of the Jockey Juniors collection—confidence, self-expression, and creativity. It’s more than just art—it’s about creating connections and inspiring young minds.”

Jockey Juniors offers a bright, comfortable, and stylish range of innerwear, outerwear, thermals, and socks for children aged 3 to 12—designed to help kids move with ease and confidence while embracing their individuality.

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