Jeanologia Showcases Artistic and Sustainable Laser Innovation at Kingpins Amsterdam
At Kingpins Amsterdam, Jeanologia unveiled its new creative vision: “ONE TECHNOLOGY. ALL POSSIBILITIES”, presenting laser not just as a tool but as a transformative force in fashion. The initiative champions laser as a vehicle for sustainability, creativity, and innovation in denim production.
Through an exclusive capsule collection, Jeanologia demonstrated how laser technology can unlock new frontiers in design and sustainability, offering brands and designers a conscious, expressive, and efficient production model.
The collection highlights three core concepts:
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Pure Vintage: A nod to authentic denim, these pieces replicate natural aging with unmatched realism using Jeanologia’s laser and Atmos waterless washing system—blending heritage aesthetics with eco-responsibility.
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Creative Possibilities: A bold exploration of laser as a tool for artistic expression. With hyper-realistic visuals, vector art, and tactile effects, the laser becomes a canvas for the imagination.
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Denim Métiers by Jeanologia: A fusion of denim and haute couture, this concept elevates denim into an artistic medium. Experimental and sophisticated, these designs bridge industrial craftsmanship with high fashion.
Carme Santacruz, Jeanologia’s Creative Director, described the vision: “We want to shift perceptions of laser from technical to artistic. It’s a powerful, emotional, and versatile tool for every creative challenge.”
With this showcase, Jeanologia reinforces its role as a trailblazer in sustainable fashion tech, inspiring a more mindful, artistic, and efficient denim industry.
