Echoing FILA’s global “Bellissimo” campaign, the collection highlights the fusion of Italian style and contemporary comfort
Mumbai, September 10, 2024:FILA is thrilled to present its much-anticipated shoe line, which redefines athleisure for the current day with a flawless synthesis of cutting-edge design, cutting-edge technology, and striking aesthetics. For the fashion-forward consumer, this season’s assortment offers a variety of new shoe stories that combine street-style flair and functionality. This collection, which embraces FILA’s “Bellissimo” philosophy, pays homage to the flamboyant, easygoing fashion of the 1980s and 90s while capturing the beauty of motion and fusing classic elegance with contemporary athleticism. Best of Class
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The series is led by the RI-TSS Series, which combines a modern twist with retro design language. With their chunky outsoles and hi-top styles made of a combination of suede, mesh, and textured leather, the RI-TSS BALLAD and RI-TSS HIGH III models are the epitome of comfort and flair.The voluminous, plush shape gives off a padded, puffy appearance.The Retro-Jo Reflect offers die-cut joggers with reflecting upper materials for a dramatic, eye-catching design. The Retro Jogger Series offers a real connection to the history of athletic footwear and embodies the notion of nostalgia.
For women, the ENVI Series stands out with the Envi Victori and Envi Halli models, both characterized by their chunky, edgy and oversized silhouettes. Featuring premium upper materials like textured PU and mesh, and double lacings, these sneakers come in stylish colorways like beige, black, off-white, and lilac. The globally loved Disruptor Series introduces a new variant with the Disruptor II Wedge, which elevates the classic Disruptor silhouette with a platform outsole.
Another standout in the collection is the Offcourt Series which redefines athleisure with a nod to the ‘tenniscore’ aesthetic. Blending sporty elegance with casual chic, the Offcourt Arche and Offcourt Remy models showcase sleek low-cut designs with embossed branding and FILA tape accents, while the Offcourt Flag Tuho features bold flag branding.
Next is the Sport Style Series, which introduces the Levonte TXR, a new-age design that merges sportstyle with everyday fashion and features iconic flag branding with a blend of mesh, suede, and leather. The Outdoor Sneakers Series debuts with the Grand Tier 2, balancing rugged durability for trekking with stylish versatility for daily wear. Lastly, the Drifter Series presents versatile, comfortable slides like the Drifter Embossed (Candor), Drifter AOP (Embar), and Drifter Padded (Forida), all featuring lightweight outsoles and premium materials for optimal comfort and cushioning.
Alisha Malik, President, Metro Brands Ltd, said, “FILA’s new drops are a perfect homage to its birthplace, Biella, Italy—a hub where Italian craftsmanship meets art and creativity. This legacy shines through in every FILA product, where style and heritage seamlessly blend with comfort. With the introduction of FILA’s global ‘Bellissimo’ vision to India, this new collection marks the start of infusing Italian-inspired fashion into the world of sneakers in India.”
