India, 2024: The high-end cosmetics company House Of Makeup, which is renowned for its uncluttered formulas, introduces three new naked hues in its DAWN TO DAWN Super-Stay Liquid Lipstick line. Priced at Rs. 599 apiece, the new shades—Candy Frost, Glazed Nut, and Honey Coral—are made to go well with all Indian skin tones and are ideal for the wedding and celebration seasons.
These thin lipsticks are moisturizing, pleasant, and last for a long time without flaking or breaking. According to the EU Cosmetic Directive, they are composed entirely of clean components, such as vitamin E, hyaluronic acid, and a combination of five nourishing oils, and they settle into a matte finish. Thirteen full-size hues and six smaller alternatives are included in the collection to accommodate a variety of skin tones.
After being promoted by famous beauty influencers, the shades of House Of Makeup’s DAWN TO DAWN collection—Ginger Snap, a gorgeous brown nude lipstick, and Cinnamon Blush, a reddish-brown shade—sold out in three days. These new hues have been thoughtfully created to offer a subtle, adaptable pop of color while balancing Indian skin tones. These hues provide variety and style for weddings, special occasions, and daily wear.
About the new shades: Candy Frost is a flattering pink nude, Glazed Nut is a rich nut-brown nude, and Honey Coral is a burnt-orange shade with pink tinges.
“At House Of Makeup, we focus on creating products that enhance your beauty while taking care of your skin,” says Harlin Sachdeva, founder & CEO of the brand. “We’re excited to expand our nude lipstick range with these new shades that cater to diverse Indian skin tones.”
House Of Makeup is proud to be the first Indian makeup brand to comply with the EU Cosmetic Directive which bans over 1,300 harmful ingredients. With a commitment to clean beauty and the skinification of makeup, this brand incorporates beneficial skincare ingredients in all its products.
About House Of Makeup:
House Of Makeup is a premium beauty brand committed to clean beauty and combining skincare and makeup. As the first Indian makeup brand to comply with the EU Cosmetic Directive, they exclude 1,300+ harmful ingredients from their products. Their mission is to empower individuals to express their unique beauty while prioritizing skin health, offering a wide range of shades that cater to diverse skin tones and skin types. Every House Of Makeup product blends effective makeup with nourishing skincare ingredients, ensuring that customers do not have to compromise between performance and quality. The products are also competitively priced, making them easy on the pocket.