Grasim Industries’ Cellulosic Fashion Yarn business will be launching a transformative offering under the trusted Raysil brand, featuring sustainable Viscose Filament Yarn (VFY) that is fully traceable to its origin. The brand will be unveiled at the 7th edition of Yarn Expo in Surat, hosted by The Southern Gujarat Chamber of Commerce and Industry.
Satyaki Ghosh, CEO of Cellulosic Fashion Yarn business, Grasim Industries Ltd informed “ This launch reflects our drive to evolve with dynamic market needs and delivering value where performance, responsibility, and trust converge.” He further added: “This product not only reinforces our commitment to sustainability and end-to-end traceability but also empowers our value chain partners with confidence to verify and trust every filament they use.”
A key differentiator of the product will be its integration of both physical and digital traceability technologies, ensuring transparency at every stage. By addressing the growing demand for transparency in the fashion industry, it will enable brands and partners to authenticate products and verify responsible sourcing across the entire supply chain.
The product will be manufactured at Grasim’s strategically located plants at Kalyan (Maharashtra) and Veraval (Gujarat).
Raysil is a premium brand of luxurious Viscose Filament Yarn made from 100% natural wood pulp, it remains the only player globally offering three distinct technologies in Viscose Filament Yarn: Pot Spun Yarn (PSY), Continuous Spun Yarn (CSY), and Spool Spun Yarn (SSY).
