FNP, formerly known as Ferns N Petals, has spruced up its mobile shopping app to create a more delightful experience for users. Noticing a robust 30% increase in app installations over the past year, the brand is dedicated to ensuring a secure and enjoyable journey for its customers.
The revamped app boasts strong features aimed at recommending products based on users’ preferences, budget considerations, and past browsing behavior. This personalized touch enhances the overall shopping experience, making it more convenient for users to find the perfect gifts.
In a country where many rely on mobile apps for shopping, especially in non-metro areas, FNP’s improved app positions the brand to better connect with a diverse range of customers. Originally established in 1994 as a flower and gift delivery service with a single shop in New Delhi, FNP has bloomed into a pan-India chain with over 320 stores.
Expanding its footprint globally, FNP now operates in the UAE, Singapore, and Qatar. The Ferns N Petals Group encompasses various entities, including retail, e-commerce in multiple countries, wedding and event services, floral offerings, handicrafts, and more.
With this app upgrade, FNP continues to embody its commitment to providing a seamless and joyful gifting experience, reaching customers far and wide.
