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“Navigating Generational Trends: From Boomers to Alphas”
April 4 @ 4:00 pm - 5:00 pm
In this session, we will explore the fashion preferences of Millennials, Gen Z, and emerging Gen Alpha consumers.
Following the success of our recent webinar on conquering Tier 3-6 cities in India, we’re back to unravel the future of fashion consumers and decode the evolving fashion choices of the next generation.
Gen Z and Gen Alpha are making waves in the market, reshaping consumer behavior and wielding significant purchasing power, especially in tech and fashion.
If you’re keen on attracting and building loyalty with these influential groups, now is the time to act.
Don’t miss out on this opportunity to stay ahead in the ever-evolving fashion landscape.
Event Details:
- Date: 4th April 2024
- Time: 4-5 pm (IST)
- Platform: Zoom
Key Discussion Points:
- Generational Fashion Preferences
- Evolution of Consumer Choices and Shift in Trends
- Psychographics of Consumers and Factors Affecting Lifestyle and Buying Behaviour
- Brand Loyalty Dynamics among Different Consumer Segments
- Impact of Social Media on Shaping Fashion Preferences
- Continual Transformation of the Apparel Landscape
Speaker Lineup:
- Dhruv Khurana, Creative Director, Almost Gods: As a visionary entrepreneur, Dhruv has led ventures in trading, licensing, and partnerships with renowned brands, establishing successful ventures like BadgePack and Spice Route.
· Harsh Somaiya, Co-Founder, The Bear House: With a decade in the clothing and apparel industry, Harsh is inclined towards entrepreneurship. Founder of Bloomcraft Apparels and The Bear House, he is redefining menswear standards by decoding the desires of the next generation.
· Bindiya Bhatt, Senior Director-Head Myntra FWD for GenZ, Women WesternWear, Lingerie, Myntra: With 15+ years in P&L Management in retail e-commerce and brands, Bindiya excels in building and scaling high-growth, profitable categories.
· Sartaj Singh Mehta, Senior Director – Design and Product, Pepe Jeans London: A veteran of the apparel, e-commerce, and fashion industry, Sartaj excels in brand building, product development, category management and growth.
· Anshika Gambhir, Associate Director, Bewakoof: Passionate about digital transformation and consumer market analysis, Anshika excels in driving growth, sales, customer demand management, and sustainability at brands like Decathlon and Myntra.
Join us to gain insights into the future of fashion and consumer dynamics!