Brands | Industry Updates | Sustainability

EcoVero by Lenzing: A Sustainable Fibre for a Greener Future

Published: August 9, 2023
Author: Fashion Value Chain

Summary:

EcoVero, developed by Lenzing Group, is a sustainable fibre offering an environmentally friendly alternative to conventional fibres in the textile industry. It is derived from sustainable wood and pulp sourced from responsibly managed forests. The production process employs eco-responsible techniques, reducing emissions and resource consumption. EcoVero fibres are certified by the EU Ecolabel, ensuring compliance with strict environmental standards.

In an era where sustainability is a growing concern, the textile industry has been seeking innovative solutions to reduce its environmental impact. One such solution is EcoVero, a sustainable fibre developed by Lenzing Group. EcoVero offers a promising alternative to conventional fibres by addressing key ecological and social challenges associated with textile production. This article explores the features and benefits of EcoVero, highlighting why it is considered a sustainable choice for the fashion industry and beyond.

Sustainable Sourcing:

EcoVero fibres are derived from sustainable wood and pulp, obtained from certified and controlled sources. Lenzing ensures that the wood used in the production of EcoVero comes from responsibly managed forests, either FSC® or PEFC™ certified, thus promoting sustainable forestry practices.

Low Environmental Impact:

The production of EcoVero fibres involves an environmentally responsible process. Lenzing employs an eco-responsible manufacturing technique that reduces emissions and resource consumption compared to traditional viscose production methods. The closed-loop production process used by Lenzing in creating EcoVero fibres ensures that water and chemicals are recycled and reused, minimizing the ecological footprint of the fibre.

Transparency and Certifications:

Lenzing is committed to transparency and traceability. EcoVero fibres undergo strict certification processes, including the EU Ecolabel certification, which guarantees the fibre’s compliance with stringent environmental standards. This certification assures consumers that the product they purchase meets high sustainability criteria throughout its life cycle.

Circular Economy Approach:

Lenzing aims to promote a circular economy by closing the loop on textile waste. Through collaborations and projects like LIFE TREATS (Textile Recycling in Europe AT Scale), Lenzing is actively involved in developing recycling processes for textile waste on an industrial scale. The OnceMore® process, co-funded by the EU, allows the recycling of complex textiles containing a mixture of cotton, polyester, and other components, including elastane.

Biodegradability:

EcoVero fibres are biodegradable, making them a more sustainable choice for the environment. Independent studies conducted by the Scripps Institution of Oceanography at the University of California have confirmed that Lenzing’s cellulosic fibres, including Lenzing Lyocell and Lenzing Modal, completely biodegrade in sea-surface and sea-floor conditions. This biodegradability further supports the vision of reducing microplastic pollution and the environmental impact of textile waste.

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