-By Ankita Dutta
Aryan Khan, the son of Bollywood superstar Shah Rukh Khan, has debuted as a director with a commercial for the luxury fashion brand D’yavol X. The ad features his father and him as the leads and has been shared by both Shah Rukh Khan and the brand on their respective social media accounts. Aryan Khan’s upcoming luxury clothing line, titled “xtraordinary,” is set to launch on April 30, 2023, with a limited capsule collection.
In the lead-up to the official launch, Shah Rukh Khan, Aryan Khan, and Suhana were spotted wearing D’yavol X jerseys and t-shirts. The sighting of Shah Rukh Khan wearing a black sweatshirt for his Kolkata Knight Riders’ IPL match against the RCB only added to the buzz surrounding the brand.
Fans have also taken note of the father-son duo’s matching outfits, with pictures of SRK and Aryan Khan wearing the same attire being featured on various fan pages. While Aryan Khan has directed just one ad until now, his collaboration with a luxury brand and his father has piqued the interest of his fan base.
In the advertisement, Aryan can be seen brainstorming different ideas before his father appears unexpectedly and completes his role. The video advertisement emphasizes the restricted release of the fashion brand, which only adds to the hype around Aryan’s fashion debut.
The release of Aryan Khan’s advert has generated significant interest and has created expectations about the upcoming luxury clothing line’s release. It remains to be seen whether Aryan Khan will continue directing or explore other creative outlets, and how his father and he will collaborate in the future.