Kornit Digital LTD. (NASDAQ: KRNT) (“Kornit” or the “Company”),An international leader in the market for sustainable, on-demand digital fashion and textile production technologies, announced today that it is expanding its partnership with DO Apparel, a full-service custom apparel company that specializes in designing sportswear for major league teams in baseball, football, and basketball. As a more efficient substitute for screen printing, DO Apparel continues to support on-demand digital production, which is better adapted to meet the particular needs of custom sports apparel such jerseys, uniforms, and t-shirts.
DO Apparel, a Livonia, Michigan-based company, serves as a one-stop shop for personalized sportswear for major league baseball, NBA basketball, and NFL football teams. The business has just made an investment in a second Kornit Atlas MAX POLY equipment, enabling seamless job switching between cotton and polyester textiles. With the widest range of polyester mixes, DO Apparel may take use of its capacity to create designs of the highest caliber, such as photorealistic graphics, neon designs, and 3D effects.
“The key to team gear of the future is digital, medium-run, on-demand manufacture. According to Ronen Samuel, CEO of Kornit Digital, “you have to deliver custom solutions to switch team logos, names, numbers, and events seamlessly and cost-effectively.” “The truth is that screen printing can no longer meet these requirements in an efficient manner.”
“This machine has the best quality we have seen in the industry,” the author said. It works well for orders between 500 and 1,000 and is especially helpful for handling big numbers of medium-run orders. The most adaptable device we’ve ever used, and it’s greatly benefited our company, according to Matt McKae, owner and chief operations officer of DO Apparel.