DENIM

Denim Première Vision returns to Berlin for its second year.

Published: June 8, 2023
Author: Fashion Value Chain

-By Mokshika Chauhan

The number of exhibitors at the second Denim Première Vision in Berlin was slightly lower. While only 64 indigo specialists were available this year, 83 experts from the denim industry presented their innovations in 2022. Bossa, Calik Denim, Kilim Denim, Advance Denim, Ribbontex, Chottani, Pacific Pants, and Indigo Material were among them.

Although there did not appear to be a lot of guests at times, the exhibitors, particularly Isko, were generally satisfied. The distributor and manufacturer of textiles once more had the largest stand and the most visitors. We have met with a large number of our clients, and the day has gone perfectly for us up until this point,” says Margherita Verlicchi, head of correspondence at Isko.

“The day got off to a slow start, but it got better. “We are extremely upbeat,” declares Kinza Ejaz, Chottani’s CSR and maintainability chief.

Similar to Isko, a significant portion of the makers and makers were from Turkey, which together accounted for more than 33% of the exhibitors. They were followed by Pakistani-based Italian companies and makers. Additionally, representatives were sent from Spain, India, China, Bangladesh, Hong Kong, Switzerland, Morocco, Mauritius, Japan, Tunisia, and Portugal. According to Denim Première Vision, environmental stewardship is the company’s primary concern. As one actions through the fair, it turns out to be unmistakably clear that the whole business is turning out to be progressively worried about this. Businesses even displayed their concepts on screens or posters at their stand.

For example, Advance Denim from China promotes its “Water Circularity,” and that implies that 73% less water is utilized in the assembling system. Using a banner, denim manufacturer Evlox demonstrated the advantages of its regenerative cotton, Crafil from Portugal presented dyed yarns, and Kilim Denim demonstrated a dyeing process that saves 100% lye and 70% water. “Sustainable clothing for a brighter future” was the promise made by Sarp Jeans, a Turkish manufacturer.

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