Global cosmetic wipes sales are expected to reach US$ 950 million at an astounding 5% value compound annual growth rate (CAGR) over an evaluation period that spans 2022–2032. According to a recently released Fact.MR analysis, a valuation of US$ 581.91 million is projected for this industry during FY 2022.
The demand for cosmetic wipes increased at a 4.3% annual pace from 2017 to 2021, reaching US$ 565.73 million. Cosmetic wipe demand has been steadily increasing, particularly as disposable incomes and consumer spending power have increased. It has made it possible for customers to use practical goods that were previously seen as optional.
Tissues used to clean faces are commonly referred to as cosmetic wipes. They are unquestionably user-friendly and affordable. They also arrive in convenient packaging with a variety of scents that make the consumer feel refreshed. For the majority of people who are very busy with their daily activities because of high work pressure and more activities for their children, wipes enable them to complete daily tasks in a much shorter amount of time.
Wipes for cleaning and makeup removal remain the most lucrative category, making about 40% of global sales. The introduction of colour cosmetics has caused a considerable upheaval in the cosmetics business in recent years. Due to this, more people of all ages are using cosmetics, which has raised the need for beauty wipes.
Moreover, dermatologists advise adhering to a good skincare routine, beginning with regular makeup removal, because of the harsh nature of the chemicals used in many cosmetics. In addition to cleaning the face, makeup remover wipes moisturise and restore the skin’s natural qualities, thereby averting future skin issues. Major producers are now concentrating on producing natural makeup remover wipes with minimal chemical content. Over the ensuing years, this is anticipated to fuel demand for moisturising, exfoliating, and non-woven fabric cosmetic wipes.
Key Takeaways from the Market Study
· Global cosmetic wipes market to expand nearly 1.6x from 2022-2032
· Application as cleansing and makeup removal ipe is the most sought-after component, flourishing at a 5.1% CAGR
· By Material type, the absorbenst cotton cosmetic wipes segment is likely to register a CAGR of ~5%
· Europe to emerge as one of the most opportunistic markets, witnessing a significant growth rate throughout the forecast period 2022-2032
