Renowned menswear brand ColorPlus has just opened an exclusive outlet at Oberoi Mall in Mumbai, offering a diverse collection of western-style formal and semi-formal attire. Announcing the exciting news on Facebook, the shopping center invited fashion enthusiasts to “own your style with ColorPlus” and explore the latest trends in men’s fashion, ranging from sports to formal wear.
The store’s inviting open facade features a large digital screen on the left, showcasing ColorPlus’ newest designs in action. Step inside, and you’ll find a curated display of blazers hanging alongside dress shirts and formal trousers. For a more relaxed look, there are polo shirts, t-shirts, and chinos to choose from, ensuring a comprehensive shopping experience for every style preference.
Situated in Dindoshi, Goregaon East, Oberoi Mall is home to a variety of Indian and international fashion and lifestyle stores, creating a bustling shopping destination. Other brands in the mall include Lifestyle, Jaypore, Mokobara, Ethnix by Raymond, Crocs, Jockey, Fizzy Goblet, and Tanishq, among others.
ColorPlus, launched in 1993, is a key player in the ‘smart casuals’ segment and is credited for pioneering this style in India. The brand, positioned in the mid-market segment, is headquartered in Thane and is part of the textile and apparel giant Raymond. Apart from its physical presence, ColorPlus reaches customers through its ‘My Raymond’ e-commerce store and various multi-brand online platforms like Myntra, Ajio, Tata Cliq, and more. The new outlet at Oberoi Mall solidifies ColorPlus’ commitment to providing stylish and versatile menswear options to its customers.