Bengaluru, 22nd October 2024: Colorbar, a pioneer in beauty innovation, is pleased to present its most recent creation, the Crystal Glow Hybrid Foundation, in a unique computer-generated imagery campaign. The Crystal Glow Hybrid Foundation is positioned as a game-changer in the cosmetics business by the campaign, which encapsulates the spirit of the product through an eye-catching computer-generated imagery movie. The product is suitably named “Glow Like Never Before.”
In keeping with Colorbar’s “Made for Magic” ethos, the Crystal Glow Hybrid Foundation is about more than just glow; it’s about bringing science-backed innovations to life with products that unleash the wonder inside. Additionally, this campaign reflects Colorbar’s dedication to reinventing the beauty experience by fusing the domains of cutting-edge technology and beauty.
Mr. Samir Krishan Modi, Founder and Managing Director of Colorbar, commented on the launch, stating,With the Crystal Glow Hybrid Foundation at the forefront and providing perfect coverage and a naturally radiant glow, the launch of the Crystal Glow line marks a significant advancement in cosmetic innovation. This line demonstrates our dedication to providing beauty products with scientific support that encourage self-assurance and inventiveness. This launch, which is based on the idea that “Made for Magic,” seeks to awaken the inner magic and encourage people to value their own beauty. Our commitment to providing a more captivating and immersive customer experience by skillfully merging the real and virtual worlds is further demonstrated in the CGI film for the Crystal Glow Hybrid Foundation launch.
The Crystal Glow Hybrid Foundation offers perfect coverage and a beautiful glow that lasts all day thanks to its hybrid formula, which blends the advantages of BB, CC, and DD creams into one product. It is lightweight, moisturizing, and full of skin-beneficial components. It is made to enhance regular beauty practices and gives off a naturally radiant finish that lasts all day.
Colorbar’s CGI endeavor is an audacious move that goes beyond traditional advertising with its innovative use of digital technology.The CGI film has already gained attention from Mad Over Marketing and The Word Magazine, which has further enhanced its impact. This marks a significant development in Colorbar’s strategy for promoting its goods and reaffirms the company’s commitment to pushing the envelope and implementing innovative, scientifically backed beauty solutions that are really Made for Magic.At a price of Rs. 1,499, the Crystal Glow Hybrid Foundation is currently offered for sale on the official Colorbar website and in all Colorbar stores, as well as on e-commerce sites like Myntra and Nykaa and in physical stores like Lifestyle and Shoppers Stop.