Since 1865, Carnet, a Ratti Group brand, has stood as a hallmark of timeless elegance and textile craftsmanship. At Pitti Uomo, the international hub of contemporary men’s fashion, Carnet introduces “Fabrics On-The-Go”, an innovative concept that blends heritage tailoring with interactive technology.
This new project transforms fabric selection into an immersive experience, allowing visitors to engage with textile artistry in unexpected ways. The initiative features exclusive collections, customized accessories, and the centerpiece — a Golden Fabric, symbolizing excellence and innovation.
Visitors to Pitti Uomo can explore tactile and digital content designed to ignite curiosity and foster a deeper appreciation for fine fabrics and tailoring culture. The experience is enriched through collaborations with Bemberg by Asahi Kasei, Brunello, Ferla, and Tessuti di Sondrio, key players in Italian and global textile excellence.
This collaboration is more than a shared platform; it is a forward-thinking commitment to celebrating Italian savoir-faire through a lens of sustainability, innovation, and creativity. It highlights Carnet’s mission to curate quality, foster inclusive dialogue, and reaffirm the cultural significance of fabric in contemporary wardrobes.
“We want fabric to once again become a conscious and inspirational choice when building one’s wardrobe,” shares Tim Neckebroeck, Head of Carnet.
“Fabrics On-The-Go” showcases how craftsmanship and modernity can harmoniously coexist — marking Carnet’s next chapter as a future-focused custodian of tailoring excellence.
