This Akshaya Tritiya, CaratLane – A TATA Product, brings celestial charm and unmatched value with its newly launched Sol & Luna collections. Inspired by the radiance of the sun and the calm of the moon, the pieces reflect elegance, symbolism, and wearability—perfect for the festive spirit and everyday style.
Sol, crafted in 18KT yellow gold with luminous yellow gemstones, symbolizes new beginnings like a sunrise. Luna, on the other hand, showcases refined diamond-studded designs in 18KT gold, capturing the transformative grace of the moon.
To elevate the celebration, CaratLane introduces one of India’s most generous offers: a free 0.5g 22KT gold coin with every ₹30,000 purchase. The offer scales with spending:
-
₹15,000–₹30,000: Free 10g silver coin
-
₹30,000–₹60,000: Free 0.5g gold coin
-
₹60,000–₹90,000: 2 free 0.5g gold coins
-
And an added 0.5g gold coin for every ₹30,000 thereafter
Available online, through Try-at-Home, and in 310+ stores, the Sol & Luna pieces start at ₹20,000. The collections are backed by a robust marketing campaign across OOH, Star Sports HD, and JioHotstar during IPL.
Saumen Bhaumik, CEO & MD – CaratLane, stated, “Sol & Luna are about celebrating meaningful moments with design-rich, everyday jewellery. With Akshaya Tritiya being such a symbolic time, we’ve paired beauty with value through this incredible gold coin offer.”
Adding to the convenience, CaratLane also promises 6-hour delivery on Sol & Luna orders via app or website, ensuring last-minute sparkle reaches just in time.