Sustainability

Archroma & Vivid CLM collaborate to increase color matching in textile printing using the industry’s

Published: July 19, 2024
Author: Fashion Value Chain

Pratteln, Switzerland, July 18, 2024 – Archroma, a global leader in specialty chemicals for sustainable solutions, is partnering with Zydat Inc. to add the entire Color Atlas by Archroma® color library to the Vivid Color Library Management (CLM) color-matching platform, enabling faster and more accurate inkjet digital printing of fashion and textiles.

Archroma’s Color Atlas is the textile industry’s biggest collection of engineered color standards, with over 5,760 color references designed to meet leading eco-standards and provide consistent and accurate color replication.

With these colors available in Vivid CLM’s online color palette optimization and correction tools, designers can generate and share color palettes more quickly and simply, resulting in more accurate inkjet printing. This can decrease the burden of pre-production color proofing and streamline the color management process, allowing for faster and more cost-effective delivery of high-quality printed fabric and apparel.

Zydat launched Vivid CLM in February 2024. It provides a one-of-a-kind and designer-oriented solution to color matching with a patented algorithm that converts complex spectral data into a Red-Green-Blue workflow and allows the user to print, scan, and check the color, with automatic modifications to increase accuracy. The solution’s palette storage technology enables colorists to share palettes throughout the ecosystem.

Digital workflows and inkjet printing present an opportunity for designers and brands to embrace both their creative vision and their sustainability principles,” said Chris Hipps, Global Head of Archroma Color Management. “Our partnership with Vivid CLM reflects Archroma’s ‘PLANET CONSCIOUS+’ commitment to innovation and partnership that supports a more sustainable textile ecosystem.

Matthew Forman, President of Vivid CLM by Zydat Inc., stated, “Archroma and Vivid CLM have collaborated to transform color palette selection, creation, and inkjet printing for fashion designers. By incorporating the Archroma Color Atlas into the Vivid CLM workflow, designers gain access to thousands of ready-made digital colors while also enabling quick and flawless color matching for their specific inkjet printing system.

In addition to accessing all 5,760 colors in the Archroma Color Atlas portfolio as digital standards within Vivid CLM, software users can also consult Archroma’s physical color collection in a variety of formats. They can also benefit from Archroma’s global expertise in sustainable coloration solutions and their viability on alternative substrates.

The Color Atlas by Archroma® is part of the Archroma Color Management+ design and development solution for more sustainable textiles and apparel. It enables faster color selection and creation, consistent and accurate color reproduction, and decreased environmental impact.

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