Launching on 6th August, the Looney Tunes x ALDO Collection merges beloved animated characters with ALDO’s signature fashion-forward flair.
Mumbai, India (6th August 2024) – Celebrated worldwide for its trendy footwear and accessories, ALDO is excited to present its first-ever collection inspired by the iconic Looney Tunes characters in collaboration with Warner Bros. Discovery Global Consumer Products (WBDGCP). The limited-edition capsule collection from Looney Tunes and ALDO, which launches on August 6, embodies the creative and fun spirit of both companies by fusing classic appeal with cutting-edge design to create a colorful celebration of imagination.
The whimsical world of Looney Tunes is brought to life in this limited-edition collection of men’s and women’s shoes, purses, and accessories. The collection, which features bright, colorful patterns influenced by beloved characters like Daffy Duck, Tweety Bird, and Bugs Bunny, is distinguished by its vibrant colors, dynamic drawings, and whimsical aspects that perfectly capture the whimsical world of Looney Tunes. Every item combines traditional and modern styles, from energetic sneakers and cozy slides to elegant loafers and striking stilettos. All shoe designs also incorporate ALDO Pillow WalkTM technology, which combines padded insoles and dual density foam for a seamless integration of comfort and style.
According to Daianara Grullon Amalfitano, Chief ALDO Brand and Product Officer, “our partnership with WBDGCP has allowed us to infuse our designs with the timeless humor and joy that these characters represent.” “We wanted to make a line that honored these beloved Looney Tunes characters while also encouraging our audience to embrace their fun side and indulge in a little nostalgia,” the company said. This partnership is a real example of the creativity and pleasure that Looney Tunes and ALDO both bring to the table.
