Adidas Originals Enters India’s Pet Lifestyle Market
Adidas Originals has launched its first standalone Pet Collection in India, extending its signature streetwear aesthetic to dogs and cats.
The capsule combines recognisable adidas Originals design elements with products focused on comfort, mobility and everyday urban use.
With the new collection, adidas Originals enters the growing pet lifestyle segment. The range includes apparel and accessories inspired by the brand’s archive.
Pet-friendly materials and functional details also help balance style with everyday practicality.
Key Pieces from the adidas Originals Pet Collection
Pet Cali Tee | ₹3,599
The Pet Cali Tee takes inspiration from the historic adidas Cali Tee from the 1970s.
The pet version features soft, breathable 100% single-jersey cotton. It also includes contrast piping, embroidered Trefoil branding and the signature three-stripe detailing across the shoulders.
As a result, the design brings a classic adidas Originals look into pet apparel.
Pet Collar | ₹5,599
The Pet Collar combines functionality with premium detailing.
Made from genuine leather, the adjustable collar features metallic Trefoil rivets and secure co-branded hardware. The design gives a more elevated finish to an everyday pet accessory.
Pet Shoulder Bag Carrier | ₹11,999
The Pet Shoulder Bag Carrier focuses on urban mobility while drawing inspiration from vintage-style duffel bags.
The PU leather carrier features side ventilation slits, retractable top panels and plush interior padding. These features provide additional comfort while carrying pets.
The design also extends the adidas Originals aesthetic into a practical accessory for city lifestyles.
adidas Originals Pet Collection Debuts in Mumbai
The collection made its exclusive debut through a retail activation at Jio World Drive, Mumbai.
Following the launch, the adidas Originals Pet Collection expanded to wider availability across India.
Consumers can now shop the collection through the official adidas website, adidas App and select adidas Originals stores.
adidas Originals Expands Its Lifestyle Universe
The pet collection marks a new direction for adidas Originals as it extends its lifestyle identity beyond traditional footwear and apparel.
By entering pet fashion and accessories, the brand connects its streetwear-inspired design language with the growing role of pets in contemporary lifestyle and consumer culture.
The launch also reflects how fashion and lifestyle brands are expanding into new categories to create products around consumers’ everyday routines.
