Gujarat Titans, the Tata IPL Champions 2022 season launched their
exclusive streetwear collection at the Lakme Fashion Week x FDCI in Mumbai. Shubman Gill, the
Gujarat Titans batter, walked the ramp as a showstopper leading a host of other models, to launch
the collection designed by Kanika Goyal. The event took place at the Jio World Convention Centre,
India’s largest & foremost venue for marquee exhibitions, conventions, and social events and
located in the heart of Mumbai’s business district, Bandra Kurla Complex.
The Tata IPL Champions Gujarat Titans’ collection designed by Kanika Goyal presents athleisure of an
innovative kind that will undoubtedly set a trend for relaxed, fun filled, colourful attire for all. Riding
on the success and support they got during their debut Tata IPL season, Gujarat Titans aims to offer
the fans an experience to own and carry the spirit of the team.
Talking about the streetwear collection, Arvinder Singh, Chief Operating Officer – Gujarat Titans said,
“Gujarat Titans have always believed in standing out and engaging with our fans in different ways.
As a part of our plan to bring our fans closer to the team, the partnership with Kanika Goyal is
another step in that direction. It was wonderful to see Shubman, our up-and-coming young cricketer,
as the showstopper at this one of its kind event.”
Kanika Goyal’s eponymous label, KGL, is known for its striking innovations and interplay of colour
and texture. For this line, Kanika took inspiration from the many entities of Gujarat. The collection
reflects the colours of exuberance – orange, cerulean blue, lilacs and yellows – designed to put the
wearer in a celebratory state of mind while cheering on their favourite team – the Gujarat Titans.
Stylish panels were the high point of the line, while colour blocking emerged at the forefront.
There will be two segments of athleisure streetwear apparel – the first was the Autumn/Winter line
at the Lakmé Fashion Week in partnership with FDCI and the second, Spring/Summer 2023 collection
which will be presented at a later stage.
Here was streetwear that will resonate with cricket fans who are ardent Gujarat Titans followers
when they parade the timeless sprit of the team.
Says Kanika Goyal, ‘It’s been exciting to bring together the worlds of cricket and fashion with this
collection, which is athleisure infused with the undying spirit of cricket fans. The KGL team and I
enjoyed watching the collection come to life on the ramp and we hope the fans enjoy it as much as
we enjoyed creating it.’
“At Lakmé Fashion Week in partnership with FDCI, we have always believed that innovative and out
of the box collaborations open doors towards a fashion forward world that in turn elevate the Indian
fashion ecosystem. Our association with Gujarat Titans this season, which forges a relation between
India’s most loved sport and the country’s most prestigious fashion event is a testament to that
commitment. We are elated to see this partnership come to fruition on the runway and excited to
launch the new apparel range which will surely excite cricket fans from across the country” said
Jaspreet Chandok, Head – RISE Fashion and Lifestyle.
About Gujarat Titans:
Debuted, in the 15th Season of the Tata IPL as one of the new teams, later emerged as seasons’
Winners, Gujarat Titans pays tribute to the state’s rich cricketing legacy – one that has groomed
numerous international players over the years, who have represented India with great distinction.
The core of the team is rooted in the rich heritage the state is popularly built on. The team reflects
the belief that Gujarat is not only rich in cricket history but also is represented by its very people
who with their humble beginnings have created the right landmarks at every level over time. Our
philosophy ‘Courageous Hearts and Welcoming Minds’ is at the helm of the inspiration that drives
every possible decision in building the team from ground up.
About Fashion Design Council of India (FDCI):
A non-profit organisation, the Fashion Design Council of India (FDCI), is the apex body of fashion
design in India, represented by over 400 members. Founded on the premise of promoting, nurturing,
and representing the best of fashion and design talent in the country; its prime objective is to
propagate the business of fashion. FDCI stays true to its commitment to promote the ‘Make in India’
label as handlooms take centre stage, in a country, who’s heritage is soaked in the flavours of
indigenous crafts. For more information, please visit: www.fdci.org
About Lakmé:
Lakmé, is India’s no.1 colour cosmetics and leading premium skincare brand from Hindustan
Unilever Ltd. Lakmé has been the pioneer of the make-up and colour cosmetics in India since 1952
by launching numerous trends leading and high-performance products. Combining international
cosmetic technology with an in-depth understanding of the Indian woman’s needs, Lakmé offers
women a comprehensive beauty experience through its extensive product portfolio as well as
contemporary services at Lakmé Salons, India’s no.1 salon chain. For Further Information log on to
www.Lakméindia.com
About Rise Worldwide:
RISE Worldwide is India’s largest independent Sports, Lifestyle and Entertainment Company. It’s
portfolio includes Sports & Sponsorship Consulting, Fashion & Sustainability Platform Building,
Athlete Talent Management, Licensing, Broadcast Production, Lifestyle and Entertainment with
owned or managed key properties such as: Lakmé Fashion Week, India’s premier Fashion platform;
Indian Super League, country’s premier football league; Tata Open Maharashtra, South Asia’s only
ATP World Tour event; Jio Wonderland; The Voice of Fashion and SU.RE Sustainable Resolution.
