L’Atelier 1664 Brings French Art de Vivre to Mumbai with The Blue Hour
As the sun sets and the sky takes on the distinctive blue associated with L’Atelier 1664, France’s l’heure bleue marks the transition from work to leisure, creating a moment for conversation, connection and evening indulgence. On 26 July, L’Atelier 1664 brought this French tradition to Mumbai through The Blue Hour.
Hosted at Slink & Bardot, the experience transformed the venue into a celebration of French art de vivre, bringing together fashion, design and cuisine. Guests explored curated design installations and immersive brand experiences inspired by the brand’s French heritage, with a focus on creativity, craftsmanship and Good Taste.
For L’Atelier 1664, The Blue Hour represents the moment when Good Taste comes to life. It captures the shift from the working day to leisure, encouraging people to connect, express themselves and appreciate the pleasures of the evening.
Through the Mumbai experience, L’Atelier 1664 brought this philosophy to life through an immersive setting influenced by French style and culture. The event reflected the brand’s continued focus on creating premium lifestyle experiences that bring together fashion, design and cuisine.
With The Blue Hour, L’Atelier 1664 continues to express its French heritage through experiences centred on creativity, craftsmanship and shared moments, reinforcing its belief that Good Taste is best experienced, shared and celebrated.
