‘Threads of India’ Brings Fashion, Design and Culture into the Heart of Bengaluru
Bengaluru witnessed a vibrant celebration of fashion, jewellery, music and contemporary Indian creativity as Threads of India – Independence Edition 2026 took place at the Upper Walkway of Rangoli Metro Art Center, MG Road, on Sunday, 16 August.
Presented by Brand New Money Films in association with Prime Fashion, the event explored India’s evolving design language by bringing together traditional craftsmanship, heritage influences and contemporary aesthetics in an immersive urban showcase.
Moving beyond conventional ballroom fashion shows, Threads of India transformed the Upper Walkway at Rangoli Metro Art Center into an open-air runway and creative cultural space. The event featured four curated runway sequences with 16 professional models, with choreography by fashion director Anand Maheswaran.
The showcase presented a curated selection of fashion and jewellery from Prakash Jewellers, ZClub, Dreya and Warah, covering contemporary Indian, Indo-Western and heritage-inspired aesthetics. Set against the urban landscape of MG Road, the presentation offered audiences an opportunity to experience Indian fashion and design within an accessible public setting.
Speaking about the vision behind the event, Divyang Parmar, Founder – Brand New Money Films, said, “Threads of India was conceptualised to take fashion beyond closed venues and bring it into a space where the city itself becomes part of the experience. India’s design story is incredibly diverse, and we wanted to create a platform that honours its craftsmanship and heritage while presenting it through a fresh, contemporary lens.”
Following the runway presentation, the event continued with music and community-led experiences, including an open-mic session and a curated marketplace featuring fashion, jewellery, art, food and creative brands.
The venue was subsequently opened to the public following the invite-only runway showcase, allowing visitors to engage with participating designers, artists and brands.
“The response to the first edition has reinforced our belief that Bengaluru is ready for cultural experiences that are inclusive, collaborative and rooted in creativity,” added Parmar. “Our aim is to build Threads of India into an annual platform where designers, artists, musicians, brands and audiences come together to celebrate the many expressions of contemporary India.”
With the Metro located at its doorstep and free public access to the larger festival, Threads of India aimed to make fashion and design more inclusive and experiential. The event brought together members of Bengaluru’s creative community, including designers, artists, entrepreneurs, fashion enthusiasts, influencers, students and families.
The Independence Edition marks the first chapter of an event property envisioned as an annual celebration of Indian fashion, art, design, music, food and community, creating a platform for contemporary Indian creativity to connect with a wider public audience.
