Popees Baby Care has achieved a significant milestone with the opening of its 100th exclusive store, located in Koduvally, Kozhikode. The new outlet also marks the brand’s 87th store in Kerala, highlighting its strong regional footprint and continued focus on offering premium baby care essentials to families.
Two Decades of Growth and Global Expansion
Established over 20 years ago by Mr. Shaju Thomas, Founder & Managing Director, Popees Baby Care began as a small venture in Thiruvali, Malappuram. Over time, it has grown into a trusted global brand recognised for its soft, safe, and high-quality babywear.
Today, the company operates exclusive stores across India as well as in the UAE, Australia, the UK, Canada, France, and New Zealand. Every product undergoes 28 export-grade quality checks, ensuring superior purity and safety for babies.
New Sustainable Additions to the Product Line
To expand its offerings, Popees has entered the FMCG space with bamboo-based tissues and bamboo-woven apparel. These eco-friendly products reflect the brand’s commitment to comfort, sustainability, and baby-safe innovation.
A Milestone Built on Trust
Speaking about the achievement, Mr. Shaju Thomas said,
“Reaching 100 stores is more than a business milestone; it represents trust, love, and dedication. This journey belongs to our customers, employees, and well-wishers who supported us.”
Future Plans and Expansion Strategy
Looking ahead, Popees is preparing for its next growth phase. The brand aims to strengthen its presence in North India and expand further across GCC markets. With 25 new stores already planned, Popees is working towards a bold vision: a 1,000-store network within the next four years.
