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RAY-BAN BEGINS A MASSIVE HOLIDAY SEASON

Published: November 1, 2022
Author: Fashion Value Chain

Wherever you are around the globe, with Ray-Ban it’s always time to celebrate another trip around the sun, and what better excuse than
the holidays. Make the occasion bigger, better yet, Mega.

Capturing iconic style with the intrepid optimism of a new generation, the latest Ray-Ban collection is all about heroes, and one in particular: Introducing the Mega Wayfarer. As the world’s original trendmaker, the Wayfarer has gone from classic to new, more eco-friendly to streamlined and even smart. Evolving an emblem of 60s rock and 80s pop art with bold profiles and performance-ready attitude, the Mega Wayfarer is all about personality, and the confidence to make yours count. Created for trendsetters of the future, this high-impact look takes overstated profiles up a notch, turning the volume up so that anyone can make a little noise, without having to shout.

The collection is not only about bold shapes – there are other stories to tell too. Our new offering plays with shades, transparent tones and luminous tortoise texture in fresh new colors always adding our highest lens technology including our most advanced Chromance lenses. While the Mega Wayfarer is our holiday hero we are featuring classic styles like: Wayfarer Fitted, Mr. Burbank and Elliot to name a few. Whether you’re looking at Christmas lights, or heading to a tropical island for a sun-soaked, wave skimming holiday escape, the way Ray-Ban sees it, it’s always about more life, more color, more style. Because there is no better a way to celebrate the epic experience that is life than in Ray-Ban.
RAY-BAN KICKS OFF A MEGA HOLIDAY SEASON
Celebrating Epic Style Since 1937

RB0840S MEGA WAYFARER
RB0840SF MEGA WAYFARER FITTED
All set to push the limits of iconic style, the hero of heroes is at it again: Introducing The Mega
Wayfarer. The definition of statement, the original Ray-Ban rockstar pumps up the volume with bolder profiles, headturning super wide temples and trademark double pin rivets, 8 color options make sure every shade of trendsetting is good to go. Take your pick from classic tortoise or black for a
high-impact take on original style, or fresh transparent tones with new trendy colored tortoise
temples and soft mirror shades for a trendy, light-on-the-eye vibe.

RX5428
RX5428F FITTED
An all-rounder, with light-at-heart attitude, with its inimitable Ray-Ban rivets and classic-cool
appeal, this best seller-inspired rectangular style has success written all over it. Keeping the mood
contemporary and totally seasonless, playful color variations reinvent classic tortoiseshell textures
in grey, yellow and red, bilayer frames with cool crystal cores or chic blush inners always show off
your best side. Plus, a fitted version make this easy-going style a global hit.

RB2283 MR BURBANK SUN
A seasonless favorite, Ray-Ban celebrates a legendary look from the archives: Mr. Burbank is back,
bigger and better than before. And when it comes to this season’s trendiest looks, this born in ’65
icon is so much more that a square. Pairing bold black profiles with equally bold attitude, vintage
pin rivets and top-class crystal shades make sure this unisex acetate frame has you framed all year
round, a larger size makes it a go-to for those in the know.

RX5395 ELLIOT OPTICAL
ELLIOT OPTICAL FITTED RX5395F

A fresh-faced Ray-Ban favourite, the Elliot keeps optical style light and cool. With its trendy slim-
line acetate profile, this stylish, yet super easy to wear shape puts confidence into perspective with colorful textures and trademark silver logos, glowing colored havanas and polished black highlight
its contemporary design for a versatile look with trendy attitude. Available in classic and fitted
versions for a truly global fit.

RB2140F WAYFARER FITTED
Through thick and thin, Ray-Ban keeps its wearers looking and feeling great. It’s all about having
the confidence to make your own rules and knowing when to lighten up and take it easy – and this everyday hero has both parts of the game taped. Streamlining the iconic Wayfarer with high-per-
formance attitude, this pared-down frame in a fitted version ensures the original rockstar style is as light on the eye as it is to wear, wherever you come from in the world.

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