, setting a new benchmark for circularity at scale. This recognition places RE&UP at the forefront of global material innovation, as the world struggles with a textile ecosystem where virgin materials still dominate and circular practices remain rare.
All three of RE&UP’s core offerings have received certification from the Cradle to Cradle Products Innovation Institute, evaluated by accredited assessor Eco Intelligent Growth (EIG):
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Next-Gen Recycled Cotton (Pre-Consumer) – Platinum
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Next-Gen Recycled Cotton (Post-Consumer) – Platinum
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Recycled Polyester Chips – Silver
This certification is not just about recycled content—it validates RE&UP’s end-to-end circular design, from material sourcing and infrastructure compatibility to traceability and reuse systems.
“This certification proves our recycled fibers are designed for scale, safety, and long-term reuse,” said Andreas Dorner, General Manager, RE&UP. “We’re not just talking about sustainability—we’re delivering measurable, system-ready impact for the textile industry.”
C2C Certified® Circularity rigorously evaluates a product’s ability to return to the value chain safely and effectively. It includes metrics like recycling compatibility, public transparency, safe chemical usage, and circular infrastructure readiness.
“RE&UP’s certification validates that circularity isn’t just aspirational—it’s achievable,” said Ebru Özküçük Guler, Chief Sustainability Officer. “We’ve built a next-gen solution that doesn’t compromise on quality or performance, while enabling true large-scale impact.”
Already being adopted by leading fashion brands, RE&UP’s certified fibers match the performance of virgin materials—while offering built-in traceability and compliance.
“This sets a new precedent for the textile industry,” added Nienke Steen, Director of Apparel at the Institute. “RE&UP’s approach separates ambition from proof, raising expectations for all fiber innovators.
