Rangita by Stellaro Brands has unveiled its Spring-Summer 2025 collection, ‘Shubh Aarambh’, a vibrant celebration of fresh beginnings, friendship, and femininity. Shot at the scenic Chinar Haveli—owned by iconic photographer Raghu Rai—the campaign captures the warmth of summer weddings and the joy of shared traditions.
Blending modern elegance with cultural nostalgia, the campaign video—crafted in-house—celebrates the essence of Indian weddings, not just from the bride’s perspective but through the eyes of her closest friends and family. It reflects Rangita’s commitment to empowering women through fashion that’s both expressive and inclusive.
Himanshu Chakrawarti, CEO of Stellaro Brands, emphasized that the collection celebrates the spirit of togetherness, individuality, and new beginnings. The brand’s creative team, led by Shivanee Dutt, brought the story to life with contributions from photographer Saswata Ghosh, videographer Shayak, lyricist Prankur Chaturvedi, vocalist Arushi Tiwary, and music by the late Sunjoy Bose.
With plans to open 25 new stores in the next year—including 5–6 this quarter—Rangita continues its Omni-channel expansion, reinforcing its promise to blend heritage with contemporary appeal and connect deeper with modern Indian women.
