Fizzy Goblet hosts a unique customizing event at Foot Locker India.
In order to promote client interaction, Marks Foot Locker Fridays offers a dynamic shopping experience.
At Foot Locker India’s first store at Nexus Select City Walk in New Delhi, the beloved artisanal footwear brand Fizzy Goblet partnered with Adidas Originals, the trailblazing lifestyle brand for the streets, to provide a distinctive customization experience. This two-week event, which coincided with Foot Locker Fridays, allowed fashion elites and sneakerheads to customize a variety of Adidas Originals’ classic sneaker brands, such as Samba, Gazelle, and SL 72, turning ordinary sneakers into statement pieces. Customers lined up and registered at the event to personalize their new sneakers, demonstrating the rising need for unique and engaging purchasing experiences.
Customers were able to customize their sneakers with custom embellishments, colorful laces, and carefully chosen designs thanks to the combination of Fizzy Goblet’s artisanal craftsmanship with adidas Originals’ modern philosophy. The end result was a distinctive fusion of fashion and art that transformed regular sneakers into remarkable fashion accessories.
adidas Originals’ position as a leader in fashion and retail innovation is further cemented by the activation, which highlights the brand’s commitment to fusing local influences with global trends and offering its audience meaningful and customized curations that elevate their shopping experience.
About adidas Originals:
adidas Originals is a lifestyle brand that was established in 2001 and is inspired by the rich sporting history of adidas, one of the top sports companies in the world and a global designer and developer of athletic footwear and gear. With its roots in the adidas archive, adidas Originals keeps the brand’s heritage alive through its dedication to product innovation and its capacity to interpret the bravery and inventiveness of the courts and sports stadiums through the prism of modern youth culture. adidas Originals remains the leading streetwear brand, distinguished by its unique Trefoil emblem, which was originally used in 1972 and is supported by people who continue to define and influence creative culture.
About Fizzy Goblet:
Fizzy Goblet, a modern footwear brand founded in 2015 by Laksheeta Govil, reimagines handcrafted creations with a whimsical, contemporary look. Through its colorful and unique designs, the company honors Indian artisans by fusing traditional craftsmanship with cutting-edge methods. Bold graphic designs, vibrant color schemes, and a variety of styles—from juttis and sneaker juttis to loafers, kolhapuris, slide-ons, jutti heels, sliders, and brogues—are what make Fizzy Goblet famous. The brand has worked with well-known brands like Payal Singhal, Rahul Mishra, Tribe by Amrapali, PUMA, and TOMS over the years, adding distinctive components to its collections that appeal to a wide range of consumers. Fizzy Goblet’s dedication to quality, style, and cultural heritage is evident in every piece.
