Greensole, a trailblazer in sustainable footwear, has taken a significant stride towards a greener future with the inauguration of its flagship store at Phoenix Market City, Kurla. This strategic move solidifies the brand’s commitment to eco-conscious fashion, offering a curated collection of vegan and upcycled footwear.
The grand opening event was graced by notable figures from the fashion and entertainment industry, including Lakmé Fashion Week’s Head of Sustainability, Darshana Gajare, and renowned actors Manav Gohil and Pavail Gulati. Their presence underscored the growing industry-wide support for sustainable practices, especially within the fashion sector.
Co-founders Shriyans Bhandari and Ramesh Dhami, backed by the expertise of Rushabh Vora and Ram Fashion Exports, have consistently championed the integration of style and responsibility in fashion.
The store’s interior design reflects Greensole’s environmental ethos, utilizing eco-friendly materials and minimalist design elements to reduce the fashion industry’s carbon footprint. The space showcases a diverse range of footwear for men, women, and children, all crafted from recycled and upcycled materials.
The fashion industry is a major contributor to global environmental degradation, generating approximately 92 million metric tons of waste annually and relying heavily on animal leather, which raises concerns about animal welfare and water pollution. Greensole’s approach offers a sustainable alternative, prioritizing ethics and style without compromising on quality.
Internationally recognized for its innovative use of recycled materials, Greensole has garnered accolades from influential figures like former U.S. President Barack Obama. The brand’s pioneering actions place it as a leader in the movement towards a more righteous and sustainable fashion industry.
The flagship store at Phoenix Market City is poised to become a hub for consumers who prioritize sustainability in their fashion choices, solidifying Greensole’s role in redefining industry standards.
