Falguni Shane Peacock, a luxury fashion brand, has opened its first brick-and-mortar store for its ready-to-wear collection in Dhan Mill, New Delhi. The debut coincides with the label’s 20th anniversary celebrations.
Gauri Khan, a renowned interior designer, designed the exclusive brand shop to tell a story while combining Indian workmanship with European luxury. According to Vogue India, the boutique features an Italian marble façade, a mosaic floor, and Renaissance-style artworks that reflect the design duo’s luxurious yet wearable clothes.
Gauri Khan told Asian News International that her creative sensibility grows with each project, offering new inspiration and a fresh viewpoint. “Designing Falguni and Shane’s store involved converting their varied style into a physical location. “We wanted to reflect their luxury prêt-wear line with a Renaissance-inspired interior.”
The store is perfumed with a special aroma to give customers an immersive experience, and art fills the area, blurring the distinction between a store and an art gallery. The boutique opened on Thursday with Falguni Shane Peacock’s first luxury prêt collection, which reimagines the brand’s colorful designs and dramatic tailoring for everyday wear.
Falguni and Shane Peacock, husband and wife designers, have clothed worldwide celebrities such as Beyonce and Priyanka Chopra Jonas and displayed their collections around the world. The label is headquartered in Mumbai but also has offices in New York, USA.
