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New Balance expands in north India with its newest store in Jalandhar

Published: September 12, 2024
Author: Fashion Value Chain

New Balance, a company well-known for its superior comfort and high-quality craftsmanship, has opened its first store in Jalandhar, at Model Town Market, advancing its goal of expanding throughout northern India.

Featuring a variety of the newest styles in their high-performance Fresh Foam X and FuelCell technology in addition to famous New Balance styles like the 1080, 9060, BB550, and 2002R, the new multi-story store concept offers customers a dynamic shopping experience. When customers visit the new store in Model Town Market, they will have an enhanced shopping experience thanks to this incredible collection.

The country manager of New Balance India, Radeshwer Davar, showed excitement over this noteworthy achievement by saying, “We are thrilled to announce the opening of our New Balance store in Jalandhar.” Our company has a long history of producing performance footwear, which fits in well with Jalandhar’s expanding sports scene and makes the city an excellent candidate for our expansion. We can now present New Balance’s most recent collection to Jalandhar’s upcoming fashion influencers as well as the city’s sports fans thanks to this new store. We hope that our brand can inspire the next generation of sporting talent to come out of Jalandhar, and we would like to extend an invitation to the people of Jalandhar to visit the New Balance store.

About New Balance: The following goals are pursued by Boston, Massachusetts-based New Balance: Since gaining our independence in 1906, we have used craftsmanship and sport to empower people and improve communities all across the world. With 9,000 workers worldwide, New Balance recorded $6.5 billion in global sales in 2023. Five sports shoe plants in New England and one in Flimby, UK are owned by New Balance. Only a small percentage of New Balance’s U.S. sales are made up of footwear that is 70% or more domestically valued, or New Balance MADE U.S.

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