Sustainability

SLOW FASHION IN FAST TIMES

Published: 22/08/2022
Author: Fashion Value Chain

Speaking of scraps: sustainable fashion!

Any opportunity to make a local purchase is one of the trends we cherish. To be really honest, we would buy it if it were locally produced, ethical, but not 100% recyclable. Wouldn’t you prefer to support a small local business over a major fast fashion retailer who purchases and manufactures in your nation or region before reselling to you? Don’t you just love it on Sunday mornings when the stranger in the newspaper starts preaching to you?

Sifur by Sania is one of the two local companies we are enthusiastic about that sell online. Around August 14th, their adorable chaand taara print on white caught our eye and we wanted to learn more. In addition to the organic, evergreen, basic style Sifur seems to be aiming for, we appreciated how each of the pieces we examined had a narrative.

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