BRAND COLLECTION | Fashion Updates | Sustainability

Virgio’s Eco-Chic Celebration: ‘The Date’ Collection for a Green Valentine’s Day

Published: February 5, 2024
Author: Fashion Value Chain

Virgio, the trendsetting apparel and accessories brand, has recently unveiled a dazzling and eco-conscious collection just in time for Valentine’s Day. Brimming with style and sustainability, ‘The Date’ collection is crafted entirely from 100% recycled polyester, showcasing Virgio’s commitment to marrying fashion with environmental responsibility.

In a press release, Amar Nagaram, Virgio’s CEO and co-founder, emphasized the brand’s dedication to transcending trends and embracing responsibility. “’The Date’ collection is not just about celebrating unfiltered love; it’s a celebration of conscious choices,” Nagaram stated. The use of recycled polyester serves as a beacon, inspiring the youth to take a step towards sustainable fashion, proving that every small choice can make a significant impact.

The collection draws inspiration from the iconic Moulin Rouge, infusing its pieces with the timeless allure of the historic Paris nightclub and movie. The color palette, a classic combination of red and black, creates a visually striking ensemble. The women’s line, characterized by lingerie-style shapes reimagined as youthful party wear, exudes raw, unfiltered, and irresistible charm – mirroring the essence of love itself.

Virgio has made ‘The Date’ collection accessible to fashion enthusiasts through its direct-to-customer e-commerce store. This move aligns with the brand’s commitment to transparency, ethics, and environmental mindfulness. The brand proudly collaborates with Indian partners who share Virgio’s values, ensuring fair labor practices and responsible sourcing throughout the production process.

This collection is not just about fashion; it encapsulates a holistic embrace of sustainability, ethics, and transparency in every aspect of Virgio’s creations. As consumers seek more than just stylish attire, Virgio emerges as a beacon, offering a pathway to fashion that resonates with conscious choices and responsible practices. Celebrate this Valentine’s Day with style and purpose by embracing Virgio’s ‘The Date’ collection – where fashion meets a commitment to a greener, more sustainable future.

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