Beauty | brand | Business & Policy

Dr Rashel Aims for Rs 1,000 Crore Revenue, Plans to Expand with Over 150 Stores Across India

Published: January 30, 2024
Author: Fashion Value Chain

Dr Rashel, a growing beauty and wellness brand, anticipates crossing the Rs 1,000 crore revenue mark in the next three to four years. The brand is set to boost its growth and revenue by expanding its physical presence across India, planning to open more than 150 stores in the coming years. This expansion includes franchise stores to facilitate a rapid and widespread presence.

Entrepreneurs interested in joining the brand as franchise partners can apply through a dedicated segment on Dr Rashel’s India website. Currently, the brand already has over three lakh retail touchpoints and collaborates with 1,500 distributors throughout India.

Dr Rashel’s product range, including hair oil, cleanser, body lotion, serum, and lip balm, is available both offline and online. The brand is present on various multi-brand retail platforms such as JioMart, Purplle, Amazon India, Tata Cliq, and Flipkart. Ensuring quality, Dr Rashel’s products are FDA approved, and the brand maintains manufacturing units in the country, aligning with its commitment to ‘Make in India.’

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