In Time Group, a significant player in the fashion retail scene, is gearing up for a massive expansion both within India and abroad. Known for its customer-centric approach, the company has firmly established itself in India’s fashion retail landscape.
Gurpreet Singh, Director of In Time Garments Pvt. Ltd., shared the company’s vision for growth, revealing a plan to invest Rs. 100 crore to expand their presence and cater to a wider audience. This strategy involves setting up more stores in key Indian cities while also aiming to capture markets in Australia, the US, Canada, and Europe. Singh is confident in the ability of their brands to make a mark on the global stage.
Looking ahead, In Time Group, under its brand House of W, is dedicated to ensuring a stress-free and enjoyable shopping experience for customers. Simran Kaur, Co-founder of House of W, emphasized their commitment to customer satisfaction by introducing an easy exchange policy during the festive season. This initiative allows hassle-free returns and exchanges between 1st and 15th January, easing the usual stress of holiday shopping for customers.
Kaur, who is also the founder of House of S and Barara Ethnic, expressed excitement about launching these brands internationally. House of S specializes in western clothing like tops, dresses, jumpsuits, and coordinated sets, while Barara Ethnic offers Indian wear such as coordinated sets and mix-and-match kurtis. Their primary focus remains on delivering high-quality fashion and ensuring customer happiness as they expand globally.
In Time Group’s global expansion plan extends beyond retail stores with the introduction of Coverlooks, a brand tailored specifically for international markets. Coverlooks offers a range of western wear designed to suit the tastes of global customers. The brand has recently made its debut on Amazon.com, marking its presence in the USA as a global brand catering to diverse audiences.
